I just read an article about “green marketing” and how the manufacturer should downplay the green aspects of a product because “very few Americans have ever bought stuff because they want to save the planet.”[1] And I agree that most people just want their stuff, not a sermon. But when I hear something along the …
In the 1980’s, producers of eco-friendly textiles generally worked under the umbrella of organic food associations. However, they found that the food association was impractical for textile producers because although the growing and harvesting of food and fiber crops were similar, the processing of fibers in preparation to make fabric varied widely. The organic food …
I have an apology to make: I made a statement last week that turns out to be incorrect, based on experience from years ago. I said “it’s not unusual to find a GOTS certification logo on a product – because it’s hard to get, and those who have it certainly want to display the logo. …
If you agree with me that a third party certification is a way to give us the most unbiased, substantive information about the environmental performance of a fabric, let’s look at third party certifications which are on the market and which test finished textiles. It’s important to know what each certification is telling us, both …
OEcotextiles 