I just read an article about “green marketing” and how the manufacturer should downplay the green aspects of a product because “very few Americans have ever bought stuff because they want to save the planet.”[1] And I agree that most people just want their stuff, not a sermon. But when I hear something along the …
I just found a website that threw me for a loop: It’s called Sailhome (www.sailhome.org). It was started by a regular guy – a physicist living in San Francisco who was the VP of marketing for a semiconductor intellectual property company – named Ron. Ron’s son, born almost 10 years ago, began to show signs …